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Titre	Unconscious Branding: How Neuroscience Can Empower (And Inspire) Marketing
Qualité	MP3 44.1 kHz
Taille du fichier	1,282 KB
Nom de fichier	unconscious-branding_65E2A.pdf
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Des pages	207 Pages
Lancé	3 years 7 months 9 days ago
Temps	47 min 58 seconds

Unconscious Branding: How Neuroscience Can Empower (And Inspire) Marketing

Catégorie: Etudes supérieures, Manga, Loisirs créatifs, décoration et passions
Auteur: Russell Brunson
Éditeur: Heidi Postlewait
Publié: 2017-12-03
Écrivain: Ed Catmull
Langue: Grec, Hébreu, Basque
Format: Livre audio, epub

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Emotional Advertising: How Brands Use Feelings to Get ... - As Douglas Van Praet, author of Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing, wrote in Fast Company, “The most startling truth is we don’t even think our way to logical solutions. We feel our way to reason. Emotions are the substrate, the base layer of neural circuitry underpinning even rational deliberation. Emotions don’t hinder decisions. They constitute ...

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